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HELLO

We are grateful for the opportunity to provide you with information about carpet & tile cleaning, and to help you choose a cleaning company.
 
We have been in the cleaning business since 1987. and in that time, we have learned that carpet cleaning is the subject of much confusion. In fact, people have so many misconceptions about carpet cleaning that we decided to offer this Consumer Awareness Message so when you select a carpet cleaning company, you can make an informed, intelligent decision.
 
We will share with you six costly misconceptions about carpet cleaning. Plus, we will offer four recommendations. We will give you five questions you should ask a carpet cleaner before you invite them into your home.

Experience the Difference with AJS!

  • The most thorough cleaning ever experienced or it’s… FREE!
  • Service you can depend on and quality you can trust.
  • Specializing in high quality cleaning since 1987
  • Tucson owned and operated

What separates us from all the others?
Let’s take a look!

  • We give free carpet & tile cleaning audits, not estimates.

  • No hidden charges! Our clients receive a FREE bottle of our professional spot cleaner with FREE refills!

  • A solid 200% written guarantee!

  •     You have to be ABSOLUTELY THRILLED with our professional quality of service.

  •     If not we will return and re-clean any areas of concern.

  •     If we still have not met your expectations, you don’t pay!!

  • Nothing is more important than your COMPLETE and TOTAL SATISFACTION!

  • We would rather educate our clients instead of high pressure selling and let you decide if we are the right company for your cleaning needs.

  • Our referral program that will reward our clients with cash or prizes.  Your choice.  If you or someone you know would like to earn some extra money, ask us about our referral program, we will train and provide you with all of the material you will need.

  • We like to stay in touch with our clients.  We send monthly recipe cards and an informative newsletter with specials and FREE give-a-ways.

  • Clean, well maintained vehicles and powerful truck-mounted equipment.

  • Our certified trained technicians have passed a drug test and background check and will arrive at your place well groomed, on time, and in a clean uniform.

  • Free spotting for up to six months when you apply our soil and stain carpet protector.

  • Every other cleaning FREE!!  That's right!  FREE.  With purchase of our soil and stain carpet protector.

Misconception #1

You should wait as long as possible before cleaning your carpet.

NO.  Dirt is an abrasive like sandpaper.  Every time you step on the carpet, you grind dirt into the carpet fibers.  This cuts your carpet, just as if you had used a knife, causing it to wear out faster.  A dirty carpet will not last as long as a clean carpet.  And while vacuuming helps - by itself, it is simply not enough.  Then, the longer you wait to have your carpets professionally cleaned the more damage you do to your carpet.

 

Misconception #2

The only reason to clean carpets is to get the dirt out.

NO.  AS you probably know, outdoor air contains pollens, fungus, bacteria, air pollution, cigarette smoke, car exhaust and hundreds of other chemicals.  When you and your family members or pets come into your home, you carry these pollens, bacteria, and chemicals in your hair, on your skin, clothing and shoes.  Not surprisingly, all those chemicals, pollens and bacteria end up - you guessed it - in your carpet.

 

If you have allergies, asthma, emphysema or other breathing problems

One major source of your problem could be the pollens, fungus, dust mite waste and chemicals in your carpet and upholstery.  In addition, as you may know, tobacco smoke contains over 4000 different chemical compounds, 43 of which cause cancer.  And even if you don't smoke, those chemicals get on your shoes, you track them into your home and leave them in your carpet.  If you are sensitive to cigarette smoke, you might find that you'll breathe easier after you hire a company to get those harmful chemicals out of your carpet.  So in addition to getting rid of dirt, another important reason to clean your carpet is to get rid of the pollens, fungus, bacteria, dust mite waste, chemicals, tars and residue from tobacco smoke.  Clean for your health not jut for appearance.

 

BUT WAIT!  WE TAKE OUR SHOES OFF!!

You may be better off keeping your shoes on.  Why?  You ask.

When you take your shoes off the seat, smell and body oils from your feet will penetrate and stick to your carpet, over time your house will smell like a locker room to your guest.  The oils and sweat from your bare feet will help soil the carpets faster and help hold all the yucky pollens, dust mites, and chemicals.

Instead have a clean pair of shoes you only wear inside your house.

 

Misconception #3

One method of carpet cleaning is as good as another.

NO.  You can choose from two primary methods:

Dry cleaning or Hot water extraction.

First, we'll explain dry cleaning.

Many people believe that dry cleaning your carpet is a lot like dry cleaning your clothing.  This is not true.  All carpet cleaning methods use water in one form or another.  Here are the three methods of dry carpet cleaning.

1.    When a carpet cleaner uses dry foam, he applies shampoo to your carpet, allows it to dry then sucks the dried shampoo into a vacuum.  Can you imagine applying shampoo to your hair, allowing it to dry than removing the dry shampoo with a vacuum?  This method can leave a residue in your carpet which will attract soil and is not very effective.

2.  Dry - chemical method.  The dry-chem method is similar to the dry foam.  The major difference is that when dry-chem is used, the company sets a large cotton bonnet on your carpet.  Using a machine, the bonnet spins from side to side on your carpet, absorbing the dirt that is in the carpet.  After the bonnet gets saturated with dirt, another cotton bonnet is applied.  Bonnet cleaning is like trying to use a large towel to rub the dirt out of your carpet.  Like dry foam, this method is not very effective.

3.  Dry Compound.  The dry compound method spreads an absorbent mixture that looks like wet sawdust all over your carpeting.  Then the machine brushes the mixture into the carpet, which in theory, causes the dirt to absorb into the mixture.  When the mixture has dried, a vacuum is used to suck the material out of the carpeting.  Because the carpet is not rinsed in any way, this method is also not very effective.

The second carpet cleaning method is called hot water extraction.

This is a fancy way of saying that a hot water cleaning solution under high pressure is forced into the carpet and then sucker out of the carpet.  This method is referred to as steam cleaning even though steam is not really used.  Shaw Industries, the world's largest carpet manufacturer, as well as most carpet retailers, recommends hot water extraction and you can choose from two different types.  Portable extraction which is done with a small machine, or truck mount extraction which means the large cleaning machine is mounted in a  truck or van.

Not surprisingly, the truck mounted extraction cleans much better because it heats the water to a higher temperature, over 200 degrees and shoots the cleaning solution into the carpet at a higher pressure, which breaks up the dirt, bacteria, pollens and keeps those darn dust mites in check.  Then the machine uses high powered suction to draw the dirt out of the carpet.  This is the method our company uses.

AJS Carpet & Tile Cleaning

We use a 12 step cleaning technique.  We apply a stain guard safe pre-cleaner on the carpet and allow a few minutes to emulsify the soil.  Then we extract the soil and the cleaning agent with a Ph neutralizing fiber rinse.  This rinse brings the carpet back to a neutral Ph condition which restores your carpet back to its original condition in most cases.  Then we groom your carpet and allow it to dry, usually within 1 - 4 hours (fans and AC or heat must be used to achieve these drying times).  No question, the most effective way to clean carpeting is with a hot water unit mounted in a truck or van.  It's the most powerful cleaning machine on the market and the only machine that thoroughly cleans your carpet and rids it of the dirt, harmful bacteria, fungus, chemicals, pollens, dust mite waste and tobacco residue.

Methods that use cold or even warm water remove dirt - but are not as effective as the hot water truck mounted method.

 

Some people have been led to believe that hot water damages your carpet, but this isn't true.  By washing and then rinsing your carpet with hot water, we clean your carpet completely - in the same way that the person who showers and then rises off the dirt and soap will be much cleaner than the person who only takes a sponge bath.

Misconception #4

Having the right equipment is all a company needs to clean your carpets properly.

Not true.  Many companies own hot water extraction machines but a large number of employees don't know how to use them properly.  You probably know someone who bought the newest computer on the market - but did not learn how to use it for a year or more.  The company may own good equipment, but the employees may not know how to use it correctly.  This is why it's important you choose your carpet cleaner carefully.

Misconception #5

The company who offers the lowest price is the company you should hire.

Maybe - but not always.  Here are two points to consider.

Point #1

The price you see offered may not be for the services you want performed.  Before you select a company, decide what you want to accomplish.  If you want the carpet cleaner to remove only some of the dirt, you can choose from hundreds of other companies that use small shampooers or other cleaning methods.  Or, you can even rent a machine at the grocery store and do the job yourself.

On the other hand, if you want your carpet thoroughly cleaned - if you want to remove the harmful dirt, bacteria, pollens, chemicals, dust mite waste and tobacco residues - then you need to hire a company that uses a hot water extraction machine mounted in a truck or van.  This is the only way to assure that your carpet remains healthy and free from dirt, disease causing bacteria, and harmful chemicals.

So remember that the price you see offered may not be for the services you want.

Point #2

The price you see advertised may not be the price you pay.

Most companies that offer a LOW PRICE usually use portable machines that LOOK professional, but are not very powerful because they are limited by a 110 outlet in the home and can only clean with hot water out of your tap.  Many homeowners have learned that the low price they saw advertised was not the amount they were charged.

And if you've ever hired a carpet cleaner, you too may have been the victim of false or misleading advertising.  You probably learned the hard way that some carpet cleaners offer a cheap price - usually between $9.95 and $12.99 per room - and then pressure you into paying a lot more once they get inside your home.

Some of them may even break the LAW by using illegal bait and switch tactics.

As in all business and professions, the carpet cleaning industry has its share of bad apples.  We take no pleasure in telling you this, but some are unethical - and sadly, a few are dishonest.  By their misleading advertising and false promises, they cast a dark shadow on our entire industry.

Then you'll find other carpet cleaners - professionals like us who work hard to earn your trust and respect.  As a way of improving our profession, we have dedicated our business to educating the public.  The only way you can make an intelligent decision is to have all the facts you need.  This is why we have written this presentation.

Misconception #6

Any honest carpet cleaning company should be able to give you an exact price quote over the phone.

I wish that were true, but it isn't.  Consumers often think that if they want four rooms and the price is $15.00 per room, then the price will be $60.00.  But this isn't always true.

First, honest, reputable carpet cleaning companies usually price by the square foot.  So if you would like us to tell you the exact cost of cleaning your carpet, we need to know the exact number of square feet you want cleaned.

You'll be glad to know the area you need cleaned is not nearly as great as most people think.  For example, if you want your entire home cleaned, and your home is 2000 sq. feet, the amount of carpeting might only be 1200 sq. feet.  We deduct the areas taken up by the walls, room dividers, and the like.  The result is that the are to be cleaned is usually about 60% to 70% of the square footage of the home.

So even though we can't give you an exact quote over the phone, here are the things we consider when quoting a price.

First, the type of carpet.  Certain types of carpets are harder to clean than others.  So before we can give you a quote we need to know what type of carpet you need cleaned.

Second, the amount of soiling.  Carpet that has not been cleaned in ten years will take longer to clean than carpet that was cleaned within the last six months.

Third, the amount of furniture that has to be moved.  If we have to move your furniture, the bid must include that labor.  But if you move your furniture, you'll save money.

To recap, we consider the type of carpet, the amount of soiling and the amount of furniture that has to be moved.  So as you can now imagine, every quotation is unique and different.

If you are thinking of having your carpet, tile or upholstery cleaned we offer these four recommendations.

Recommendation #1

Make a commitment to yourself to get your carpets and furniture cleaned.

The longer they remain dirty, the sooner they'll wear out.  Plus the longer you will have to breathe all the pollens, fungus, chemicals and have creatures like dust mites, fleas, and lice stampeding and galloping through your carpets and leaving all their nasty yucky waste in your carpet!! YUK ....

Recommendation #2

List your objectives.  Do you only want some of the dirt removed?  Something you can do with a rented machine, or do you want the bacteria, fungus, chemicals, dust mites, lice, and fleas removed, which will require a hot water truck mounted machine, like we use.

Do you want to work with an honest, reputable company?  Or are you willing to risk working with the company that offers you the lowest price - knowing that company may not do the best job for you, and may not be in business tomorrow?

Recommendation #3

Ask questions.  The way you learn about a company is to ask specific questions and listen very carefully to the answers.  Here are the questions we suggest you ask:

1.    What method of carpet cleaning do you recommend?

2.    What type of equipment do you use to clean the carpet?

3.    What does your equipment remove from my carpet?

4.    How often should I get my carpets cleaned?

5.    How much experience do you have cleaning carpets?

Recommendation #4

Once you are satisfied that you are working with an honest competent professional, invite them into your home and ask for a specific quote and guarantee in writing.  A written quotation gives you the assurance that you know exactly what your job will cost - no surprises.

 

By following these four recommendations, you'll gain all the information you need to make an informed, intelligent decision.

If you want a quick, cheap carpet cleaning job, many other companies in the phone book can help you out.  Or you can even rent a machine and do the job yourself.

But if you want your carpeting to be completely and thoroughly cleaned - removing the bacteria, fungus, harmful chemicals, dust mite waste and their little friends - than we invite you to call on us.

We will be happy to answer your questions and come to your house and give you a  FREE CARPET AUDIT - without any obligation of any kind.  To reach us call us at:  520-293-3999

Here's one last point:  We know that many consumers are skeptical about carpet cleaning companies.  Before we got into the business, we were skeptical too.  So in addition to dedicating our business to consumer education, we do one more thing as well.

We GUARANTEE our work 200%.  That's right 200%!  We fully guarantee every carpet cleaning job we do.  If you are not happy with our work, we'll re-clean the area for FREE.  And if you still aren't pleased, you pay us nothing.  Not one cent.

What could be more fair??

As a matter of fact, you could add this question to the list.  Question #6 is, DO YOU GUARANTEE YOUR WORK?

Not all companies do - and it's important that you have this information before you make your decision.

 

THANK YOU VERY MUCH FOR TAKING THE TIME

On behalf of all of us at AJS Carpet and Tile Cleaning

We THANK YOU for your undivided attention.

 

Call today for a FREE home or office audit

See Our Free Room Cleaning Offer

Send mail to AJSCarpet@aol.com with questions or comments about this web site.
Last modified: 03/06/07